Motorcycle market begins to improve

Published 12/07/2013 00:00:00 in Press Releases

“After a long period of decreasing motorcycle sales it is encouraging to see a boost in registrations during June” said Sue Robinson, Director of the National Motorcycle Dealers Association (NMDA) which represents motorcycle retailers across the UK.

The latest new motorcycle and scooter figures show sales overall were up 3.6% against June 2012. Whilst under 50cc scooter sales were down 16.3% in June, while all larger over 50cc motorcycle sales have increased by 6.4%.

Robinson continued “Whilst sales of smaller bikes continue to suffer, there was strong demand for the larger machines during June, with the custom, touring and endure sectors leading the market.

“Sales of these heavy weight machines over 1000cc have begun to stabilise during 2013 suggesting that this established market with its more mature riders has been less affected by the current financial pressures.

“The NMDA continue to call on motorcycle manufacturers to introduce more customer friendly offers to their forecourts that would boost sales and profit.”

EndsNotes to Editors:

RMI ISDN line: 020 7637 0231

Tel: 020 7307 3593
Mob: 07825 097697
Press Office direct line: 020 7307 3593   
Press Office fax: 020 7307 3592

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The Retail Motor Industry Federation represents the interests of operators in England, Wales, Northern Ireland and the Isle of Man providing sales and services to motorists and businesses.  The RMI has a formal association with the independent Scottish Motor Trade Association which represents the retail motor industry in Scotland.

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