NEW MOTORCYCLE MARKET CONTINUES DECLINE IN 2025, NMDA URGES GOVERNMENT TO ADDRESS UNCERTAINTY IN SECTOR
NMDA 07/03/2025
to “The new motorcycle market continues to decline in 2025, with total registrations dropping by -32.3%” says Symon Cook, Head of National Motorcycle Dealers Association (NMDA), commenting on the latest MCIA figures.
In February, total registrations dropped by -32.3%, from 5,106 to 3,457 units compared to the same period last year. Total motorcycle sales declined by -32.9% from 4,794 to 3,215 units, whilst moped registrations also dropped by -12.0% to 227 units. Year-to-date figures show a decrease of -31.3% for total registrations.
The majority of motorcycle categories experienced declines during the month, ‘Modern Classic’ saw a decrease of -23.3% for the month to 385 units. ‘Adventure’ dropped by -36.1% to 533 units. ‘Competition’ was the only category to see growth, though it was minimal, by 2.0% from 300 to 306 units.
Electric motorcycles experienced a decline, with registrations dropping from 151 to 127 units, a drop of -15.9%. Year-to-date electric figures are down by -26.0% compared to the same period last year.
In terms of the different ICE capacities, the majority saw declines, except 0-50cc which saw growth of 6.4% from 172 to 183 units. The 126-500cc category fell by -30.5% as did the larger engines, with 751-1000cc dropping by -35.5%.
Symon Cook concluded: “The figures are not unexpected, given that February is typically a slower month for the market. However, they are concerning as they show a significant decline compared to the previous year, including for electric models.
“It is essential for the Government to address the uncertainty in the sector, with motorcycles needing to be included in transport policy and greater clarity provided on issues like decarbonisation.
“Despite the February figures, NMDA members remain optimistic for 2025. With warmer spring weather and with March being a plate change month, the market is expected to receive an additional boost.”
About the RMI
The Retail Motor Industry represents the interests of operators in England, Wales, Northern Ireland and the Isle of Man providing sales and services to motorists and businesses. The RMI has a formal association with the independent Scottish Motor Trade Association which represents the retail motor industry in Scotland.