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April drives motorcycle sales up 7.3 per cent

NMDA 16/05/2019

“The motorcycle market continued its upward trend in April, with sales up 7.3% ahead of the same period last year and up 9.4% year-to-date”, said Stephen Latham, Head of the National Motorcycle Dealers Association (NMDA) which represents motorcycle retailers across the UK.

In total, 36,951 bikes have been put on UK roads so far 2019, up by 3,188 registrations compared to 2018. 

The 50cc moped market was up 64.2% in April registering 609 bikes compared to 371 last year. This is encouraging to see as it reflects new riders and commuters entering the market. The naked bike sector saw the biggest increase with 3,183 bikes registered, 324 more than April 2018. Both the sport/tour and trail/enduro sectors both saw a decline of just over -27%, although the trail/enduro are overall holding up their sales with a modest increase of 2.6% over last year.

All power sectors increased in April, with the exception of the over 100ccc machines which saw a decline of -8.2%, however overall year-to-date the sector is still stable with a modest increase of 0.9%.

Manufacturer wise, Honda was the leading seller registering 1,679 bikes in April, followed by Yamaha in second place with 1,074 registrations and BMW in third place with 811 bikes registered. Ducati moved up to 9th position with 67 registrations of its PANIGALE V4 model, and again Royal Enfield with its new Interceptor INT-650 was the top selling model in the naked sector with 153 registrations.

Latham continued, “Dealers have reported a buoyant first quarter and are optimistic that the strong motorcycle market trend is here to stay. Whilst there is some concern about additional business costs related to upgrading facilities revising corporate identity, we look forward to seeing what the second quarter brings.”


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Results taken from the Motor Cycle Industry Association Press Statistics April 2019 – New Motorcycle registrations.

About the RMI

The Retail Motor Industry represents the interests of operators in England, Wales, Northern Ireland and the Isle of Man providing sales and services to motorists and businesses. The RMI has a formal association with the independent Scottish Motor Trade Association which represents the retail motor industry in Scotland.